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Revivalism's Legacy



“Lord, whence are those blood-drops all the way
  That mark out the mountain’s track?”
“They were shed for one who had gone astray
  Ere the Shepherd could bring him back.”
“Lord, whence are Thy hands so rent and torn?”
“They’re pierced tonight by many a thorn.”

                                        “The Ninety and Nine”
               Words by Elizabeth C. Clephane, 1868
          Music spontaneously improvised by Ira. D. Sankey, 1874


I was only five years old when my brother told me I was going to hell.  Older brothers are like that.   He had just prayed to receive Christ as his personal Savior in Sunday School and was pleased to inform me of my fate since I had not yet “prayed the sinner’s prayer.”  This, of course, was very upsetting to me and I went crying to my mom.  She explained salvation to me as best she could for a five-year-old to understand and led me in the prayer.  This put my brother at bay for a while and ruined his fun.  My mom was pleased because she believed that her youngest was now a Christian. 

But it didn’t really stick.  I had done what I was told to do, but I never really felt or heard the Lord’s compelling call to me through the whole incident.  A year later, when I was six years old, the message struck home.  Our little Bible Baptist Church in Alamagordo, New Mexico was holding revival meetings.  As usual, when the doors of the church were open, our family was there.  I don’t remember much from the meeting.  I’m sure we sang a bunch of gospel songs from The Tabernacle Hymnal, took an offering, and set the preacher loose.  It was the same message my mom had told me a year earlier.  But this preacher put it across with urgency and fervency.  He was hell-fire-and-brimstone (as many of them were back in those days) and his depiction of an eternity of punishment in flames had dramatic effect on me.  This I do know:  it was that night that I felt and knew God loved me and that Jesus died for my sins.  I went forward at the invitation hymn and prayed once more to receive Christ.  This time, I felt it in my heart. 

Revivalism’s Model: Moody and Sankey in England

The roots of the modern revival movement date back to the first half of the nineteenth century.  But the ideal model for organization and methodology came from a former Chicago businessman and a gifted singer in the last quarter of that century.  Surprisingly, their most successful enterprise nearly failed before it began.  In June of 1873, evangelist Dwight L. Moody (1837-1899) and his song leader Ira D. Sankey (1840-1908) departed for England in order to conduct an evangelism campaign.  They had been invited by Cuthbert Bainbridge, a wealthy layman and William Pennefather, a well-known evangelical Anglican minister.  Along with the invitation, they had been guaranteed enough of a stipend to bring their families with them.  Upon arrival, however, they were informed that both of their benefactors had died during their transatlantic passage.  Their circumstances were anything but encouraging.  They had no one to greet them, no invitations to pursue, and very little money on hand with which to support themselves.  When Moody left New York, he had been in a hurry and distracted by the adventure which lay before him.  He had failed to read the mail he had collected there and just stuffed it in with the rest of his luggage.  They disembarked at Liverpool and got a room at the Northwestern Hotel.  That night, the evangelist and his musical partner discovered a small ray of hope.  Sankey related the details later in his memoirs:
      
As Mr. Moody was looking over some letters which he had received in New York before sailing, and which had remained unread, he found one from the secretary of the Young Men’s Christian Association at York, asking him if he ever came to England again, to come there and speak for the Association.  “Here is a door,” said Moody to me after reading the letter, “which is partly open, and we will go there and begin our work.”[1]

Invited, but unexpected, the ministry got off to a slow start in York.  It wasn’t a good time to start a campaign, they were told.  Most of the people were away at seaside.  According to Sankey, the first meeting was attended by less than fifty people who all sat in the back.  Moody pressed on by announcing daily noon-time prayer meetings and Bible studies.  It was at one of those meetings that Moody and Sankey secured the friendship and support of F. B. Meyer who would later become one of the most influential Evangelicals in England.  Meyer’s support was instrumental and the York meetings began to blossom with success and impact.  By the time they left for Sunderland three weeks later, the team was beginning to attract enough attention to establish an itinerary.  In Sunderland, they invited Henry Moorhouse, a popular and influential minister, to join them in their campaign efforts.  Moody had met Moorhouse in Chicago and his endorsement and participation helped shore up the meetings in Sunderland when enthusiasm began to wane. 

Moody and Sankey were never quite alone in their endeavors.  Their friendship with publisher R. C. Morgan of London was instrumental in promoting their reputation and campaign through his periodical, The Christian, the entire time that they were in Great Britain.  It was in Sunderland that Morgan suggested Sankey publish some of his most popular gospel songs in a little pamphlet for the people to use during the meetings.  Morgan did indeed publish the songs under the title Sacred Songs and Solos.  The little pamphlets eventually expanded into a songbook that progressed through multiple editions.  The songbook would quickly become so popular that the royalties Sankey received from the endeavor would support him throughout his life and make him a wealthy man.

After Sunderland, the team moved on to Newcastle.  They were beginning to find a rhythm to their work as their reputation and effectiveness grew.  It was at Newcastle that Sankey organized his first choir for the campaign.  It was there, too, that the singer found nearly equal billing with his partner as promotions declared that “Moody would preach the gospel and Sankey would sing the gospel.”[2]  The two were a true complementary team.  Their gifts and sensitivity converged perhaps most effectively at the climax of the meetings where Moody would give an invitation to respond to the gospel by having people stand and come forward to an “inquiry room” while Sankey led an appropriate and sympathetic hymn.  They would hold twice daily meetings where the gospel was preached and sung and an invitation given.  They would also meet with affinity groups, holding sessions for men, women, children, and laborers.  Biographer, James F. Findlay, Jr. described the team at this point:

…success emerged out of a gradual and rather complex process.  Moody’s imagination and ability to improvise effectively when faced with novel situations, his friendships with people in the evangelical community who were in a position to help him, and his optimistic spirit which carried him through the initial period of frustration all played a part.  Given time to learn though trial and error, he was able to move from the edge of disaster to eventual success and fame.  By the time the mission in Newcastle was completed he had become, legitimately, a professional revivalist.[3]
      
Moody and Sankey’s greatest success would come, however, in Scotland where they would spend five months.  Their first stop was the large port city of Edinburgh.  They preached in churches and secular halls, eventually securing the use of the 6,000 seat Corn Exchange.  Their meetings were frequently crowded and overflowing. 

Sankey was especially anxious about his ministry of music in Scotland, which was predominately Presbyterian and at that time restricted their singing exclusively to acapella psalms.  Sankey didn’t sing psalms; his stock and trade were gospel hymns and songs which he accompanied himself on a portable organ.  In an Edinburgh meeting, he encountered Dr. Horatius Bonar, a highly esteemed minister, poet, and writer of hymn texts.[4]  In Sankey’s words, he sang “with fear and trembling” the night the minister attended.  Much to his relief, Bonar was quite pleased and affirmed the gospel singer’s efforts.[5]  While Moody and Sankey did encounter some ministerial resistance in Scotland, it was overcome by the enthusiasm of the people.  Prior to their arrival in 1873, the churches in Scotland had experienced deep divisions over theology and methodology.  They needed a catalyst to bring them together and Moody and Sankey’s unorthodox, simple, and sincere message hit the mark. 

From Edinburgh, they moved on to Glasgow, another large industrial city.  There, they experienced similar success.  They rented and filled the Crystal Palace, equal to Edinburgh’s Corn Exchange in its capacity.  Moody and Sankey’s schedule was grueling with meetings conducted throughout the week, with only Mondays off for rest.  Moody even reached out to the academic community and held sessions with learned faculty – quite a feat for a man with only an eighth-grade education.  Their efforts were not without criticism, but by the time they left Scotland in April of 1874, they were true celebrities.  From that point on, Moody and Sankey had the advantage of being well-known whenever they would launch a new campaign. 

The men had intended to stay in Great Britain for only three months.  But their success in Scotland encouraged them to push on in itinerant ministry, reaching smaller cities and Ireland before returning to England in December of 1874.  There, they campaigned in the industrial centers of Manchester, Sheffield, Birmingham, and Liverpool before coming to London in July, 1875.  Their four-month mission in London cultivated the same level of enthusiasm as their efforts in Scotland.  Even Charles Spurgeon, the enormously popular Baptist pastor of the Metropolitan Tabernacle, gave them positive support from his pulpit and in his magazine, The Sword and Trowel.[6]  By the time Moody and Sankey arrived back in England, the machinery of their operation had become truly immense.  Through Moody’s charisma and business know-how, he was able to recruit a large number of local ministers to assist him in the spiritual matters of the revival campaigns.  Devout businessmen led the efforts to arrange logistics to raise the massive amount of capital necessary for each endeavor.  Moody had a tabernacle built in Liverpool to accommodate 7,000 people at a cost of $17,000.  In London, the final cost for the city campaign rose to an astounding $160,000.  On the first night of meetings in that city, over 12,000 people crowded into Agricultural Hall.[7

It is exceedingly difficult to assess the success or failure of Moody and Sankey’s campaign in Great Britain...

The preceding excerpt is from Strategic Portraits: People and Movements That Shaped Evangelical Worship.  The remainder of the chapter surveys modern revivalism in America and its powerful impact upon the way Evangelicals worship together.  You can order a full copy of the book at Amazon in print or Kindle format. 





[1] Ira. D. Sankey, My Life and the Story of the Gospel Hymns, (New York: Harper and Brothers Publishers, 1906) 38.
[2] William G. McLoughlin, Jr. Modern Revivalism: Charles Grandison Finney to Billy Graham, (Eugene, OR: Wipf & Stock Publishers, 1959, 2004) 234.

         [3] Findlay, James F. Dwight L. Moody: American Evangelist (Eugene, OR: Wipf & Stock Publishers, 1969, 2007) 153.
          [4] Bonar wrote over 600 hymns, his most well-known being, Here, O My Lord, I See Thee Face to Face.
 [5] Sankey, 60-62.
          [6]<http://www.spurgeon.org/sermons/1239.htm> Accessed January 24, 2014. <http://www.spurgeon.org/s_and_t/moody75.htm> Accessed July 11, 2013.
[7] Findlay, 170-171.

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